POS Central India is a leading name in the field of point of sale hardware components sales in India of all the top brands. Find here the blogs related to all the POS hardware solutions provided by POS Central India.

POS Central India Official Blog

POS Central India is a leading name in the field of point of sale hardware components sales in India of all the top brands. Find here the blogs related to all the POS hardware solutions provided by POS Central India.

Tuesday 15 March 2022

How The Uses Of Label Printers Changed Overtime?


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Label printers
have a long history dating back to the 1800s and a bright future because of their wide range of applications from educating customers about products to marketing and branding. And it has been possible due to the advancement in printing technology.

Let’s discuss how the growth of printing technology increased usability of the usability of labels

Earlier Technology

The first label printed was a piece of paper that can provide little resistance to moisture, oil, chemicals, and wet and cold temperatures. But the manufacturers had few options available at that time. Also, their needs were limited to only providing general information about the products. Also, the manufacturers were little bothered to educate the potential buyers about the nutritional value of edible products or marketing. 

The trend continued throughout the eighteenth century until the turn of the century when digital printing technology changed the printing technology forever. It made it much easier to print labels on paper, plastic, polyester, and a variety of materials. Also, the print quality also improved. Manufacturing started visiting label printer for sale in India to get quality printing that can be used for various tasks like marketing and branding.

Thermal Transfer Printing

Popularly called TT printing, it is the best printing technology available in the market. Based on heat-transfer technology, it provides excellent quality prints that can fulfill various needs. For example, the high-quality prints make it easy to read bar codes from a long distance. So, you don’t have to take a bar code scanner close to every product.

Advantages of TT printing:

  • Ink ribbons of wax, resin, or both are used for printing and ribbons are available for all types of printing tasks
  • The use of lower heat settings allows choosing a variety of adhesive options like paper, plastic, and polyester
  • Good resistance to oils, chemicals, wet environments, and hot and cold temperatures
  • Reduced per print cost

If you want to buy label printer online in India, you should opt for a thermal printer like ZEBRA GC420D 230 DPI Direct PAR SER USB Label Printer. Available in a desktop model at an affordable choice, it is a good option, especially for a budget buyer. You only need to plug the printer into a computer to get the prints. Since it gives excellent print quality, you can think of various uses like marketing and branding.

Uses of labels

Product Details: The primary use of a label is to highlight details of products. For example, details include manufacturing date, date of expiry, product code, and country code. But manufacturers have found more uses for labels. Earlier it was made mandatory by the government, but today manufacturers take it as an opportunity to highlight their products.

Nutritional Information: Food packets contain nutritional information for potential buyers. It is an added advantage for fast food manufacturers. They can educate health-conscious folks about the benefits of their products. In this way, manufacturers try taking leads over others. And it has been possible with TT printers that you can get from label printer for sale.

Branding: Labels could carry logos of brands they represent. Some people like buying branded products only. And big brands can try attractive eyeballs towards their products by featuring their logos on their labels. Similarly, upcoming brands can establish their authority in the market by printing their logos on their labels.

Final Thought

Thermal transfer printer is the best quality printer available in the market. And you can easily buy label printer online for your products. If you want to take full advantage of label printing then you should look no further than a thermal printer like ZEBRA GK420T D/TOP 203DPI T/SFER ETH LABEL PRINTER.

1 comment:

  1. Really good work there. Informative and helpful. Appreciate it. But might be looking for Point of Sale System Software in New York

    ReplyDelete